Book Brief: InEVitable
InEVitable, by Mike Colias, weaves together dozens of personal stories to illuminate the electric vehicle revolution. Through intimate portraits of innovators, engineers, executives, and everyday drivers, the book transforms an industrial shift into a human journey. These individual narratives make tangible both the challenges and opportunities in reinventing a century-old industry.
InEVitable may be my favorite book of the past couple of years. If you’re fascinated by EVs and want to know more about the industry and what’s holding it back, read this book. If you love reading about the history of technology and/or business, read this book. If you want to be a fly on the wall as company executives wrestle with hard strategic discussions, read this book. If you simply have a long set of flights or a lazy weekend and want to read a great story, read this book.
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