One of the most common questions asked of a startup is “what is your business model?” In most cases, I think what people really want to know is, what is your revenue model — how do you make money? There are many different forms of revenue models that different companies have successfully implemented in different industries and markets. It is a fun and interesting exercise to think about how some of these models might work for SDG Games.
The top two revenue model options for SDG Games are to be a game publisher, manufacturing games and selling them to Christian families for a price with a markup above cost, and for SDG Games to license games to a game publisher who would then make and sell them to Christian families.
Using a Strategy Sieve process not only helps us identify the best option, but also helps us see the strengths and where we might face challenges for each approach.
Read the full article here for more details on the process and on the approach we selected.