My most recent book is now available in print at Amazon.
At $10.99 and 96 pages, it serves as an affordable and concise guide to the critical questions every business must answer.
Here’s the book description:
Business success requires making hard decisions. Making hard decisions well requires a depth of understanding about the business and its environment that, unfortunately, many business leaders lack, or at least they haven’t formulated their understanding of the business into a framework that makes it easy to consistently and confidently apply.
In this book Russell McGuire asks six simple questions that any leader should be able to answer about their business. The answers to those six questions provide a mental framework that can help leaders navigate the challenges their organizations will undoubtedly face. But more than simply asking the questions, McGuire provides the tools and approaches leaders can use to thoughtfully develop the answers to those questions.
The chapters in the book closely follow the six questions:
- Six Questions
- Why Does This Business Exist?
- Non-Negotiable Principles
- Whom Do You Serve?
- Why Do Customers Choose You?
- How Do You Make Money?
- What Do You Need To Do Right Now?
- The Six Questions Answered
I hope that this book can be a blessing to you and your business!
Note: The link above is associated with my affiliate account with Amazon. SDG Strategy will receive a small commission on the sale for any purchases made through that link.